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Sales and Marketing Challenges for Small Firms
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Professional Selling Skills
Fear the cold calling, fear of asking for the
order, fear of the unknown, is simply no excuse for not trying to improve
your sales skills. As a small business person, if you are now in
charge of your destiny for the first time, then get out there and sell,
sell sell! - but please avoid the common pitfalls and mistakes!... |
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Make Your
Company Website Profitable
For most small businesses, a
website is a necessity in order to boost sales as well as project a
professional image to customers, suppliers and investors. Most busy small
business owners do not have the skills, time or inclination to create or
improve their company website to exploit the power of the Internet.... |
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Market
Research
All new businesses must
undertake market research in order to understand if there is a viable
business opportunity to exploit. You must ensure the size of the market is
of a sufficient size, that customers will have an appropriate amount of
money to spend... |
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Pay Per Click Advertising
Pay per click advertising works by business users
creating a short and compelling advertisement, usually appearing a 'sponsored
link' alongside search engine results... |
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